Amica Strategic Meeting

Context

In the summer of 2016, Amica wanted to gather a lot of the important personalities in the company to an exclusive event in Copenhagen. The goal was to create social and professional relations across the many nationalities represented. Crone & Co was responsible for planning as well as all practical conduction of the event.

Implementation

A particular focus of the event was gathering all the attendees and establishing a platform for idea sharing and cooperation. We created a versatile program that managed to showcase the many different personalities. We wanted to break down potential hierarchical barriers, unify the attendees and give them something to talk about in the future. This was done through several group activities in the Tivoli Gardens, entertainment by a mentalist as well as several exclusive social events fully utilizing the summer vibes in Copenhagen. Combined with the exclusive surroundings at Tivoli Hotel & Congress Center as well as several high-end restaurants in Copenhagen we created an event that perfectly mixed business and pleasure.

Crone & Co handled registration, hotels, coordination with venues and restaurants as well as planning and execution of the social events.

Results

Amica Strategic Meeting 2016 was a great success that resonated well with the management and attendees. We managed to unify all the different participants and nationalities and the whole event was on a really high level – both the professional and social program.